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Unit 1 Career Planning 1
Warming Up 2
Listening 2
Text A Why Career Planning Is Important for Success 3
Text B Five Tips for Your 5-year Plan 7
Conversation Practice 13
Video Watching 15
Class Report 16
Extended Reading 17
Unit 2 Corporate Culture 23
Warming Up 24
Listening 24
Text A Characteristics of Successful Corporate Cultures 25
Text B Employee Training and Mental Health 29
Conversation Practice 35
Video Watching 37
Class Report 38
Extended Reading 39
Unit 3 Business Trip 43
Warming Up 44
Listening 44
Text A Top Tips for Surviving a Business Trip 45
Text B Will Business Travel Ever Be the Same? 49
Conversation Practice 55
Video Watching 57
Class Report 58
Extended Reading 59
Unit 4 Meetings and Negotiations 63
Warming Up 64
Listening 64
Text A The Agonies of Videoconferencing 65
Text B Negotiation 70
Conversation Practice 76
Video Watching 78
Class Report 79
Extended Reading 80
Unit 5 Modern Logistics 85
Warming Up 86
Listening 86
Text A What Is Logistics? 87
Text B Plan Calls for Green Delivery Service Model 90
Conversation Practice 96
Video Watching 97
Class Report 99
Extended Reading 99
Unit 6 Trade Fairs and E-commerce 105
Warming Up 106
Listening 106
Text A Trade Fairs 107
Text B Sharing Development Opportunities Through Opening Up 110
Conversation Practice 116
Video Watching 118
Class Report 119
Extended Reading 120
Unit 7 Marketing and Advertising 125
Warming Up 126
Listening 126
Text A Marketing 127
Text B Responsibilities of Marketing Department 131
Conversation Practice 138
Video Watching 140
Class Report 141
Extended Reading 142
Unit 8 Customer Service and Quality Control 147
Warming Up 148
Listening 148
Text A Customer Service 149
Text B The Worst Company in America 153
Conversation Practice 159
Video Watching 161
Class Report 162
Extended Reading 163
Unit 9 Business Ethics and Values 169
Warming Up 170
Listening 170
Text A What Is Business Ethics? 171
Text B PC Giant Lenovo Striving to Cut Ecological Impact 175
Conversation Practice 181
Video Watching 183
Class Report 184
Extended Reading 185
Unit 10 Banking and Financial Management 191
Warming Up 192
Listening 192
Text A The History of Banks 193
Text B How AI Is Disrupting the Banking Industry 197
Conversation Practice 204
Video Watching 206
Class Report 207
Extended Reading 208
Unit 11 Work Safety and Rights 215
Warming Up 216
Listening 217
Text A Amendment Law to Ensure Workplace Safety 218
Text B Workplace Safety 221
Conversation Practice 228
Video Watching 229
Class Report 231
Extended Reading 231
Unit 12 Globalization and Future Work 237
Warming Up 238
Listening 238
Text A What Is Globalization? 239
Text B The Belt and Road Initiative: Globalization, China Style 242
Conversation Practice 249
Video Watching 251
Class Report 252
Extended Reading 253