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财经应用文写作(第2版) 版权信息
- ISBN：9787121465512
- 条形码：9787121465512 ; 978-7-121-46551-2
- 装帧：平塑
- 册数：暂无
- 重量：暂无
- 所属分类：>
财经应用文写作(第2版) 内容简介
随着社会的发展和进步，应用文成了传递信息、组织生产、推广成果、发展科学，以及人们在社会交往、思想交流中使用的重要工具。人们在现实社会里，无论从事何种工作，都离不开应用文。有人把应用文写作能力和英语能力、计算机能力列为当代大学生必须具备的三种能力。就经济类专业的高职高专学生而言，具备较强的财经应用文写作能力是适应职业发展的需要，也是提升自身职场竞争力的需要。团队成员在对无锡四大银行、三大会计事务所、新吴区15家外企进行职员应用文写作能力调查后，大胆假设，小心求证，结合高职学生的特点和实际情况，探索性地编写了这本教材《财经应用写作》。本书以"建构主义”学习观为指导，构建体现职业岗位能力的项目任务式的教学模式。围绕开放性、实用性、职业性三大特点，根据"学校生活――初入职场――职场晋升”的职业发展路径，由浅入深地安排教学内容，有梯度地进行布局设点，针对不同层次不同需要的学生进行精细化训练。结构合理、体系完整，既符合职业院校学生的知识与能力水平，又体现了较强的发展前瞻性，具有较强的教学实践价值。
财经应用文写作(第2版) 目录
项目一 应用文的滥觞 ·····················································································.1
任务一 初识应用文 ··················································································.2
一、应用文的性质、定义与分类 ····························································.2
二、应用文的发展历史 ·········································································.3
三、应用文的功能 ···············································································.4
四、应用文的特点 ···············································································.4
任务二 缘起应用文 ················································································.13
一、主旨 ·························································································.14
二、材料 ·························································································.15
三、结构 ·························································································.17
四、语言 ·························································································.22
项目二 校园文通 ·························································································.25
任务一 请假条 ······················································································.26
一、请假条的性质 ·············································································.26
二、请假条的分类 ·············································································.27
三、请假条的一般结构与写作 ·····························································.27
任务二 申请书 ······················································································.30
一、申请书的性质及特点····································································.30
二、申请书的分类 ·············································································.31
三、申请书的结构与写作····································································.31
任务三 证明信 ······················································································.34
一、证明信的性质及类别····································································.35
二、证明信与介绍信的区别 ································································.35
三、证明信的特点 ·············································································.35
四、证明信的写作 ·············································································.35
任务四 凭证性条据 ················································································.39
一、凭证性条据的种类 ·······································································.39
二、凭证性条据的适用范围 ································································.40
三、凭证性条据的结构和写法 ·····························································.40
四、写作凭证性条据的注意事项 ··························································.41
任务五 启事 ·························································································.45
一、启事的性质 ················································································.46
二、启事的特点 ················································································.46
三、启事的种类 ················································································.47
四、几种常用启事的写作····································································.47
任务六 计划 ·························································································.55
一、计划的性质 ················································································.56
二、计划的作用 ················································································.57
三、计划的特点 ················································································.57
四、计划的分类 ················································································.57
五、计划的写作 ················································································.58
任务七 总结 ·························································································.63
一、总结的性质及作用 ·······································································.64
二、总结的特点 ················································································.64
三、总结的类别 ···················
任务一 初识应用文 ··················································································.2
一、应用文的性质、定义与分类 ····························································.2
二、应用文的发展历史 ·········································································.3
三、应用文的功能 ···············································································.4
四、应用文的特点 ···············································································.4
任务二 缘起应用文 ················································································.13
一、主旨 ·························································································.14
二、材料 ·························································································.15
三、结构 ·························································································.17
四、语言 ·························································································.22
项目二 校园文通 ·························································································.25
任务一 请假条 ······················································································.26
一、请假条的性质 ·············································································.26
二、请假条的分类 ·············································································.27
三、请假条的一般结构与写作 ·····························································.27
任务二 申请书 ······················································································.30
一、申请书的性质及特点····································································.30
二、申请书的分类 ·············································································.31
三、申请书的结构与写作····································································.31
任务三 证明信 ······················································································.34
一、证明信的性质及类别····································································.35
二、证明信与介绍信的区别 ································································.35
三、证明信的特点 ·············································································.35
四、证明信的写作 ·············································································.35
任务四 凭证性条据 ················································································.39
一、凭证性条据的种类 ·······································································.39
二、凭证性条据的适用范围 ································································.40
三、凭证性条据的结构和写法 ·····························································.40
四、写作凭证性条据的注意事项 ··························································.41
任务五 启事 ·························································································.45
一、启事的性质 ················································································.46
二、启事的特点 ················································································.46
三、启事的种类 ················································································.47
四、几种常用启事的写作····································································.47
任务六 计划 ·························································································.55
一、计划的性质 ················································································.56
二、计划的作用 ················································································.57
三、计划的特点 ················································································.57
四、计划的分类 ················································································.57
五、计划的写作 ················································································.58
任务七 总结 ·························································································.63
一、总结的性质及作用 ·······································································.64
二、总结的特点 ················································································.64
三、总结的类别 ···················
展开全部
财经应用文写作(第2版) 作者简介
张莉，无锡城市职业技术学院副教授，先后获评无锡市优秀班主任，无锡市师德高尚好园丁，无锡市行知式青年教师。指导学生参加征文类和演讲类比赛，获全国和省、市一等奖；公开课、教案、论文在省市评比中多次获一等奖；主持省重点教改课题、市级规划课题，参与全国课题及省级重点课题多项，多篇论文先后发表于《江苏教育研究》《江苏教育》等省级重点刊物；主编电子工业出版社《聆听与表达》《财经商贸应用文实训教程》；担任立信会计出版社《财经应用文实训教程》副主编；开发设计文化素养类课程《聆听与表达》，编著同系列教材《沟通》，形成数字化教材，促进以文化人，以文育人。
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