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新世纪商务英语专业本科系列教材(第2版)商务英语阅读教程3学生用书 版权信息
- ISBN:9787544669221
- 条形码:9787544669221 ; 978-7-5446-6922-1
- 装帧:一般胶版纸
- 册数:暂无
- 重量:暂无
- 所属分类:>
新世纪商务英语专业本科系列教材(第2版)商务英语阅读教程3学生用书 内容简介
“新世纪商务英语专业本科系列教材(第二版)”按照教育部制定和颁布的《普通高等学校本科外国语言文学类教学质量国家标准》编写修订,对接《商务英语专业教学指南》中的课程设置,全方位覆盖专业核心课程、专业方向课程和实践教学环节,涵盖英语语言技能课程和专业知识课程,全面满足新时期商务英语专业教学需求。
新世纪商务英语专业本科系列教材(第2版)商务英语阅读教程3学生用书 目录
Unit 1 Education
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Getting In Gets Harder
Text B Is It Worth It?
Part Ⅲ Reading Skils: Paragraph 段落(1)
Part IV Fast Reading Practice: Teachers Demand Cut in Class Sizes to
Part V Supplementary Reading: Overview of Education in China
Unit 2 Multinational Corporation
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Going Global
Text B Sony Is Not Japan
Part Ⅲ “Reading Skills:Paragraph 段落(2)
Part Ⅳ Fast Reading Practice: CFO in Focus
Part V Supplementary Reading: Fast Food Nation
Unit 3 Sino-U.S. Trade
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Trade Disputes
Text B The Runaway Trade Giant
Part Ⅲ Reading Skills: Paragraph 段落(3)
Part Ⅳ Fast Reading Practice: It's Not Too Late to Choose Business
Part V Supplementary Reading: Finance Industry Employees Top
Salary Rankings
Unit 4 International Organization
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Asian Infrastructure Investment Bank
Text B The United Nations Explained: Its Purpose, Power and Problems
Part Ⅲ Reading Skills:Topic Sentence 主题句
Part IV Fast Reading Practice: The Story of the BRICs
Part V Supplementary Reading: Brexit
Unit 5 Management
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Peter F. Drucker, a Pioneer in Social and Management Theory
Text B Building a Better CEO
Part Ⅲ Reading Skills:Development of Topics 主题扩展
Part IV Fast Reading Practice: Corner of Finance Where Women Are Climbing
Part V Supplementary Reading: Changing Perceptions
Unit 6 Marketing
Part I Pre-reading Questions
Part Ⅱ Extensive Reading
Text A Why Western Marketing Strategies Fail in China
Text B The Do's and Don'ts of Social Media Marketing
Part Ⅲ Reading Skills: Comprehension of Articles 理解文意
Part IV Fast Reading Practice: Why Should Fear Alibaba
Part V Supplementary Reading: Online Sales Get Spring Festival Boost
Unit 7 International Trade
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