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Chapter 1 Typing Elements
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1.1 The Main Points and Fingering ´ò×ֵĻù±¾ÒªÁì¼°Ö¸·¨¡­1
1.2 Basic Terms and Letter Formats »ù±¾ÊõÓï¼°Ðź¯µÄ»ù±¾¸ñʽ¡­10
1.3 Common Abbreviations ͬÉù´ò×Ö³£ÓÃËõд¡­14
Chapter 2 Business Correspondence
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2.1 Memos ±ãº¯¡­17
2.2 Telephone Messages µç»°ÁôÑÔ¡­26
2.3 Minutes »áÒé¼ÍÒª¡­35
2.4 Reports ±¨¸æ¡­43
Chapter 3 Business Communication
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3.1 Invitation and Establishing Business Relations ÑûÇëºÍ½¨Á¢ÒµÎñ¹Øϵ¡­55
3.2 Enquiries and Replies ѯ¼ÛÓë»Ø¸´¡­63
3.3 Offers and Counter-offers ±¨ÅÌÓ뻹ÅÌ¡­70
3.4 Orders ¶©µ¥¡­77
Chapter 4 Trade Procedure
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4.1 Business Contracts ÉÌÎñºÏͬ¡­85
4.2 Payment Ö§¸¶¡­94
4.3 Delivery ·¢»õ¡­101
4.4 After-sales Service ÊÛºó·þÎñ¡­108
Chapter 5 Media and Publicity
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5.1 Ceremonial Speeches ÀñÒÇ×£´Ê¡­115
5.2 Press Conference ÐÂÎÅ·¢²¼»á¡­125
5.3 Advertising and Publicity ¹ã¸æÐû´«¡­133
5.4. Business News ÉÌÎñÐÂÎÅ¡­141
5.5 China Today ½ñÈÕÖйú¡­149
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