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Chapter 1 Introduction
1.1 Research Background
1.2 Aims of Research
1.3 Methodology
1.4 Book Structure
Chapter 2 The Definition of a Well-Known Trademark Introduction
2.1 Definition of a Well.Known Trademark in the Joint Recommendation
2.2 Definition of a Well.Known Trademark in Chinese Statutes
2.3 Conclusion
Chapter 3 The Recognition and Protection of Well¡ªKnown Trademarks Introduction
3.1 Well.Known Trademark Protection under the Paris Convention
3.2 Well.Known Trademark Protection under the TRIPS Agreement
3.3 Well¡ªKnown Trademark Recognition under the Joint Recommendation
3.4 Well¡ªKnown Trademark Recognition and Protection in China
3.5 Conclusion
Chapter 4 The Misunderstanding of Well¡ªKnown Trademarks in China Introduction
4.1 Concept and Reasons of the¡®Misunderstanding
4.2 Role of¡®Well.Known Trademark¡¯Title in Judgments
4.3 Malicious Litigation
4.4 Product Quality of Products Bearing Well-Known Trademarks
4.5 Well-Known Trademark Advertisements
4.6 Conclusion
Chapter 5 Dedicated IP Courts--IPRs Protection in the New Era Introduction
5.1 Dedicated IP Divisions and¡®3-in-1¡¯Trial Model
5.2 Dedicated IP Courts(2013¡«2014)
5.3 Conclusion
Chapter 6 Conclusion
6.1 Main Findings
6.2 Contributions
6.3 Concluding Remarks
Bibliography