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UNIT 1 Economic Reform ¾­¼Ã¸Ä¸ï
Text A RebalancingThe Economy
Text B Economist: Post-Olympic Economic Downturn Highly Unlikely in China"

UNIT 2 Economics ¾­¼Ãѧ
Text A Market Economy
Text B Rapid GrowthTo Sustain 20 Years

UNIT 3 WTO ÊÀ½çóÒ××éÖ¯
Text A WTO-A General Introduction
Text B Principles ofTheTrading System

UNIT 4 InternationalTrade ¹ú¼ÊóÒ×
Text A General IntroductionTo InternationalTrade
Text B Multinational Corporation

UNIT 5 Marketing ÓªÏú
Text A The Marketing Concept
Text B The Product Life Cycle

UNIT 6 Finance ½ðÈÚ
Text A International Finance
Text B The World Bank

UNIT 7 Insurance ±£ÏÕ
Text A History of Insurance
Text B Types of Insurance

UNIT 8 Shares, Stocks and Stock Market ¹É·Ý¡¢¹ÉƱÓë¹ÉÊÐ
Text A Lessons fromThe 1987 Crash
Text B Stock

UNIT 9 Investment Ͷ×Ê
TextA Investment Basics
Text B Investment

UNIT 10 Business Management ÉÌÎñ¹ÜÀí
Text A HowTo Build a WinningTeam
Text B You HaveTo MakeThem LoveTheir Jobs

UNIT 11 Advertising ¹ã¸æ
Text A Advertising
Text B Media Selection for Advertisements

UNIT 12 Corporate Culture ÆóÒµÎÄ»¯
Text A AMD Culture MotivatesThe World
Text B Corporate Culture

UNIT 13 Business Negotiation ÉÌÎñ̸ÅÐ
Text A LearnThe Basics of Business Negotiation
Text B TipsTo Successful Business Negotiation

UNIT 14 Foreign Exchange Íâ»ã
Text A Foreign Exchange
Text B SpotTransactions and ForwardTransactions

UNIT 15 Intellectual Property ֪ʶ²úȨ
Text A Protect Your Intellectual Property Rights
Text B China's IPR Regime

UNIT 16 Business Contract ÉÌÎñºÏͬ
Text A Essentials of Making a Business Contract:The galTies That Bind
Text B IsThis a "Business" Contract?
GLOSSARY