Unit I Business Management
Primary Text: Management
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Management Theory -- A Brief History
Unit II Human Resources Management
Primary Text: Human Resources (HR) Management
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Methods of Performance Evaluation
Unit III Communication in the Workplace
Primary Text: Business Communication Defined
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Seven C's of Effective Communication
Unit IV Organizational Behavior
Primary Text: What Is Organizational Behavior?
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Employee Behavior
Unit V Organizational Culture
Primary Text: Understanding Organization and Organization Culture
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: History of "Corporate Culture".
Unit VI Economics
Primary Text: Ten Principles of Economics
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Ability, Effort, and Chance
Unit VII Financial Management
Primary Text: Introduction to Financial Management
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Introduction to Financial Management of
Aquaculture Business
Unit VIII Business Accounting
Primary Text: Introduction to Accounting
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: What Makes Accounting Information Useful?
Unit IX Statistics
Primary Text: Statistics
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Data Description
Unit X Business Strategy
Primary Text: What Is a Business Strategy?
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Blue Ocean Strategy and Its Implications for
Businesses
Unit XI Introduction to Business
Primary Text: Forms of Business Ownership
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Frederick Taylor and Scientific Management
Understanding Taylorism and Early Management Theory
Unit XII Electronic Commeree
Primary Text: Electronic Commerce and Electronic Business
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: E-commerce in China the Alibaba
Phenomenon
Unit XIII Marketing
Primary Text: Introduction to Marketing
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: The Buyer Decision Process
Unit XIV International Marketing
Primary Text: International Marketing
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: Types of International Marketing Strategies-
Unit XV International Trade
Primary Text: International Trade
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: WTO and GATT: Tariff Success
Unit XVI International Finance
Primary Text: International Finance
Comprehension Questions
Key Subject Terminologies
Translation
Supplementary Reading: The World's Greatest Investor