PART ONE Amazing Introduction and OverviewCHAPTER 1 Amazing Introduction and GlobalizationI. WHODiscussionCase: Senior VP- the Glass Ceiling of a Chinese in World Top TNCsReading Material: International Business Career RequirementII. WHEREReading Material: Diversified International Market: Middle EastIII. WHATCase: Export "Air" -China Carbon Market (2013)IV. HOWExtended ReadingV. WHYExtended Reading
PART TWO Country Difference (13CHAPTER 2 National Differences in Political Economy (15Case: Fight Between Dragon and Elephant (2012)Extension Case: Huawei Exit USA Forever (2013)Case: Ecuador Confiscated 99% Oil Profit of Foreign CompaniesExtension Case: Grey Customs Clearance Leads Chinese Businesspeople to Bankrupt( 2009 )Case: TCM Firm Tries to Survive EU Ban (2011)CHAPTER 3 Difference in Culture (23)Case: Gay Wife of Iceland's Female Prime Minister Visits Beijing (2013)& Saudi Arabia Bans "Gays, Tom-boys" from Schools (2012)Case : "Happy Life" of Norway Mass Killer ( 2011 )Extended Reading: Geert Hofstede Cultural Dimensions Fact or Farce?International Success Tips: Business Meeting GiftsCHAPTER 4 Ethics in International Business (29)Case : Underlying Rules of TNCs :--Bribery Scandals: GSK (2013) VS Siemens (2008)Extended Reading: What Is a Country's "Corruption Perception Index" (CPI) ?Case: Deadline of Global Tax Heavens (2010)Extension Case: Foreign Account Tax Compliance Act (FATCA) 2014 (~)Case : Monsato : GMO Monopoly WorldwideCase: Coca-Cola Has Donated More Than $ 3.2 Million to Defeat GMO Labeling: Boy-
cott the Soda Empire (2014)Case: Over Two Million UK Public Sector Workers Strike (2011)Case: Thailand's $ 7 Billion Global Seafood Industry Runs on Brutal Slave Labor (2014)
PART THREE The Global Trade and Investment Environment ~CHAPTER 5 International Trade TheoryCase : New Mercantilism?Case: Financial Arbitrage Via Hong Kong/China Trade Is Expanding (2016)CHAPTER 6 The Political Economy of International TradeCase : Zero-Tariff Plan by USA (2002)Case: Sino-African Trade & Investment BoomCase : Farmers Defend Controversial EU Subsidies ' 2010-2013)Extended Reading: Is JP Morgan a Farmer?Case: Esquel Search Import Quotas WorldwideCHAPTER 7 Foreign Direct InvestmentCase: From JV to Whole-Owned Subsidiary (2002)Case: Shanghai Auto M&A Ssangyong Motor Korea (2009) --4000 million LossCase: CFIUS-Foe of Chinese TNCs (2012)Case: CHALCO M&A Rio Rinto : Failure and LessonsExtended Reading: Rio Tinto Espionage CaseCase: FDI & OFDI of China (2013)CHAPTER 8 Regional Economic IntegrationCase: ShanghaiqZ (2013)Extended Reading: China-ASEAN FTA (2010)Extended Reading : CEPA (2003)
PART FOUR The Global Monetary SystemCHAPTER 9 The Foreign Exchange MarketCase: Samsung Hedging Strategy Technical Analyst (2012)Case: Soros Attack JPY (2013), HKD (2007) & GBP (1992)Extended Reading: Linked Exchange Rate System in Hong KongCHAPTER 10 The International Monetary SystemCase: IMF Does More Harm than Good? (2014)Extension Case: BRICs Set Up its Own IMF? (2014)Case: New Reserve Currency to Challenge the Dollar (2011)Case: RMB to Be Third Largest International Currency by 2020 (2014)Case: $ 4 Trillion International Reserves Dilemma (2014)Case: Chinese Grandma: GoldRollercoaster (2013-2014)CHAPTER 11 The Global Capital MarketCase: China's Banking Pick Up Strategic Investors (2005&2011)Case: Alibaba Listing--The Largest IPO in USA (2014)Extension Case: LDK listing in USA and Bankruptcy (2013)Case: KODA ( Knock Out Discount Accumulator--the Billionaire Killer
PART FIVE The Strategy and Structure of International BusinessCHAPTER 12 The Strategy of International BusinessCase: Huawei Tunes Strategy to Stay Ahead in Europe (2013)Case : Haier: Innovation and Globalization Strategy (2005)Case: How did Lenovo Become the World's Biggest Computer Company? (2013)CHAPTER 13 The Structure of International BusinessCase: Dual-Structure of TNCs in China: Conflicts and DilemmaCase: Matrix : From the Best to Give-upExtended Reading: GIE (Global Integrated Enterprise)--Discuss How IMB Saved 45 Million USDExtended Reading Book: Who Says Elephants Can't Dance?CHAPTER 14 Entry Strategy and AllianceCase : Airline AllianceCase: McDonald & KFCExtended Reading : Franchising
PART SIX International Business OperationsCHAPTER 15 Exporting, Importing and CountertradeCase : China Restart Barter Trade of Petroleum (2007)Case: China Factories Suffered from Export Fall (2014)Extended Reading: Tax Refund in ChinaExtended Reading: Export Hands-on ExperiencesInternational Success Tip: Specimen Copy of AgreementCHAPTER 16 Global Production, Outsourcing and LogisticsCase: Wal-mart: Keys to Successful Supply Chain ManagementExtended Reading: Virtual EnterpriseCHAPTER 17 Global Marketing and R&DCase: Suppliers & Channel: Win-win or Zero-sum?Case : The Rebel of Nokia Channel Members (2011)Case: Fantastic Price Escalation (2014)Case: Carrefour Exited Worldwide?International Success Tips: The International Takeoff of New Products:--the Role of Economics, Culture and Country InnovativenessCHAPTER 18 Global Human Resource ManagementCase: Expatriate Failure: Time to Abandon?Case: Dell Executives Flee to Lenovo (2013)CHAPTER 19 Accounting in the International BusinessCase : Lever Temptation Regulatory Indulgence:--Wall Street Fall on His Hands (2008)Case : Enron Scandal (2001) : Audit FailureCase: BP: From Oil Spilling to Financial Reform Killing (2010)Case: Ernst & Young Caught in Tax Evasion (2013)Case : Entrepreneur Accused of Biggest-Ever Tax Scam (2013)--Telecom Investor Charged with Failing to Pay $ 200 MillionCHAPTER 20 Financial Management in the International BusinessCase: What's Going Wrong at Sears Now? (2014)Extended Reading: Corporate Finance and Career Requirements