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国际商务英语函电-(第二版)

国际商务英语函电-(第二版)

作者:吴雯编著
出版社:对外经济贸易大学出版社出版时间:2015-04-01
开本: 其它 页数: 272
本类榜单:教材销量榜
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国际商务英语函电-(第二版) 版权信息

  • ISBN:9787566313096
  • 条形码:9787566313096 ; 978-7-5663-1309-6
  • 装帧:一般胶版纸
  • 册数:暂无
  • 重量:暂无
  • 所属分类:>

国际商务英语函电-(第二版) 本书特色

《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》按国际贸易流程以一笔鞋子交易为主线展开,根据工作流程呈现了order inquiry(客户询盘),container loading(装柜要求)等公司信函实例,每个环节收进了业务常用的*新术语与词汇,例如oem,moq,leading time,hq,tnt,pay bal等,并分环节对国际贸易语言点进行介绍。其次《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》表格形式多,有询盘单、报价单、估价单、装船通知等,新颖实用。练习题结合了托业考试的*新题型,实训内容紧跟业务员的实际操作,附有公司真实信头、名片、图片等,实现了与外贸业务零距离的接触,从多方面训练学生的贸易实战能力。

国际商务英语函电-(第二版) 内容简介

《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》按国际贸易流程以一笔鞋子交易为主线展开,根据工作流程呈现了order inquiry(客户询盘),container loading(装柜要求)等公司信函实例,每个环节收进了业务常用的*新术语与词汇,例如OEM,MOQ,leading time,HQ,TNT,Pay bal等,并分环节对国际贸易语言点进行介绍。其次《21世纪高校商务英语专业系列规划教材:国际商务英语函电(第二版)》表格形式多,有询盘单、报价单、估价单、装船通知等,新颖实用。练习题结合了托业考试的*新题型,实训内容紧跟业务员的实际操作,附有公司真实信头、名片、图片等,实现了与外贸业务零距离的接触,从多方面训练学生的贸易实战能力。

国际商务英语函电-(第二版) 目录

module ⅰ basics for international business correspondence
 chapter ⅰ basics for international business correspondence
  ⅰ.an introduction to the course
  ⅱ.guidelines for effective business correspondence
  ⅲ.layout of business letters & e—mails
  skill training
  business link
module ⅱ establishing business relations
 chapter ⅱ establishing business relations
  lesson 1 about us
  lesson 2 self—introduction
  lesson 3 (a) a first inquiry
  (b) reply to the above
  skill training
  business link & useful sentences
module ⅲ business negotiations
 chapter ⅲ inquiry and reply
  lesson 4 (a) general inquiry
  (b) reply to the above
  lesson 5 an order inquiry
  lesson 6 (a) status inquiry
  (b) reply to the above
  skill training
  business link & useful sentences
 chapter ⅳ samples and charges
  lesson 7 (a) asking for samples
  (b) reply to the above
  lesson 8 (a) refusing to pay sample charges
  (b) reply to the above
  lesson 9 (a) sending samples
  (b) sending duplicate samples
  skill training
  business link & useful sentences
 chapter ⅴ offers and counter—offers
  lesson 10 a firm offer
  lesson 11 (a) a counter offer
  (b) reply to the above
  lesson 12 (a) new price for repeat order
  (b) reply to the above
  skill training
  business link & useful sentences
module ⅳ execution of contracts
 chapter ⅵ orders and contracts
  lesson 13 a purchase order
  lesson 14 (a) partial acceptance of an order
  (b) reply to the above
  lesson 15 (a) sending a sales confirmation
  (b) counter—signature letter
  skill training
  business link & useful sentences
 chapter ⅶ payment
  lesson 16 (a) asking for payment by t/t
  (b) confirming payment by t/t
  lesson 17 declining payment by 60 days l/c
  lesson 18 (a) asking for easier payment
  (b) reply to the above
  skill training
  business link & useful sentences
 chapter ⅷ establishment of and amendment to l/c
  lesson 19 (a) urging establishment of l/c
  (b) confirming l/c application
  lesson 20 (a) amendment to l/c
  (b) reply to the above
  lesson 21 (a) asking for extension of l/c
  (b) reply to the above
  skill training
  business link & useful sentences
 chapter ⅸ packing & marking
  lesson 22 inner packing & labeling
  lesson 23 outer packing
  lesson 24 container loading
  skill training
  business link & useful sentences
 chapter ⅹ shipment
  lesson 25 (a) shipping instructions
  (b) reply to the above
  lesson 26 (a) requesting for prompt shipment
  (b) reply to the above
  lesson 27 requesting for transshipment and partial shipments
  skill training
  business link & useful sentences
 chapter ? insurance
  lesson 28 insurance information
  lesson 29 asking for cif terms
  lesson 30 (a) inquiring for insurance rate
  (b) offering insurance rate
  skill training
  business link & useful sentences
 chapter ? complaints, claims and settlement
  lesson 31 complaint about inferior quality
  lesson 32 claim on late delivery
  lesson 33 settlement of complaint
  skill training
  business link & useful sentences
module ⅴ documents
 chapter ⅹⅲ specimen of documents
  skill training
  appendix ⅰ国际机构
  appendix ⅱ国际展会列表
  appendix ⅲ世界各大船公司名录
参考书目
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